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The Edmonton Transit Service Advisory Board (ETSAB) was established in September 1994 to provide advice and recommendations to the Urban Planning Committee from a stakeholder perspective on issues related to public transit. These include ridership; servicing issues; public transit policies; repair, maintenance and accessibility issues; relationships between City projects and public transit; and initiatives of other levels of government and surrounding municipalities that could affect public transit.


The Edmonton Transit Service Advisory Board (ETSAB) was established in September 1994 to provide advice and recommendations to City Council, the Transportation Committee, and to City Administration with regards to public transit. ETSAB prepares an annual work plan and report based on City Council's direction and other matters of interest to Council. ETSAB may also include in the work plan issues/tasks/studies that the board as citizens have identified for consideration by Council to improve the transit experience of Edmontonians, the low cost fare transit pass is a good example.

ETSAB consists of 12 members, appointed by City Council. The President of the Amalgamated Transit Union or a delegate may serve the board as a liaison member. Members of ETSAB represent a variety of interests, are a positive source of informed participation, and are prepared to address issues on a city-wide basis. The criterion for selection of members is to gain representation that reflects the diversity of our citizens, businesses, labour, communities and organizations.

ETSAB meets on a monthly basis, generally on the last Monday of the month. For issues that require in-depth consideration, ad-hoc sub-committees are formed as needed. Board members are expected to serve on at least one sub-committee and, although any citizen can serve on a sub-committee, meetings can only be chaired by an ETSAB member.

In order to fulfill its mandate, ETSAB may:

  • Conduct research

  • Identify stakeholder groups and seek input from them

  • Share information and collaborate with the City Manager

  • Receive and consider information and records provided by the City Manager that relates to the Board's mandate and work plan

  • Inform City Council of initiatives of other levels of government, surrounding municipalities and other local authorities and organizations that could impact public transit

ETSAB was originally established under Bylaw #12454 in 1994. The Bylaw was replaced by 16929 on April 22, 2015, and revised August 27, 2019, including an update to the name of the Board (from System to Service) to align with Edmonton Transit Service’ recent rebranding.


ETSAB's role and effectiveness as an advisory board can be seen in these initiatives:

  • Council support for implemented ETS airport service

  • Proposal to introduce a low-income transit pass

  • Recommendations to City Council on the budget

  • Input on the development of a Transit Strategy

ETSAB continues to monitor progress on significant developments such as the expansion of the LRT and work of the Greater Capital Region.


Council Advisor

Name of Appointee First Appointed Term
Councillor Andrew Knack Apr 17/18 (Remainder of) 2017-2021 Council Term


Bryan Shepherd 

Appointed May 1, 2019
Bryan Shepherd is the Dean of Student Services and College Registrar at NorQuest College. He has a Bachelor’s degree in Education from the University of Alberta and a Master’s Degree in Business Administration from Royal Roads University. Bryan has spent most of his career in the post-secondary sector, with the past 19 years in various senior management positions. He has a wealth of experience working with boards and other governing bodies. Bryan has spent all of his professional life in the public sector, providing him with many opportunities to work with all three levels of government. Bryan is married and a father of three. He is involved in his community and over the years has spent a lot of time at various hockey arenas, sports fields and recreation centers in and around the Edmonton area. He truly understands what it means to live, work and play within our City.

Charles Kelly (Chair) 

Appointed May 1, 2016
Charles Kelly was born and raised in Northern Ireland and spent four years in England before arriving in Canada in 1972, and became a Canadian citizen six years later. Prior to his retirement in September 2015, he spent forty-four years as a Physiotherapist. His work was mainly in clinical practice, but also included teaching, and participating in many different capacities with the College of Physical Therapists of Alberta. As a visually impaired person, he has depended on ETS as his main mode of transportation during his more than thirty years in the Edmonton area, and watched with interest the growth and improvements of the system during that time. Being very interested in the subject of public transit he looks forward to being a constructive contributor of the ETS Advisory Board.

Giselle General 

Appointed May 1, 2018
Giselle came to Canada as a teenager in 2007, and has made Edmonton her home since 2008. She has her Bachelor of Commerce degree from the University of Alberta. Transit is her primary form of transportation, supplemented with the occasional taxi or car ride. She works helping people in poverty at the Edmonton Community Legal Centre. Through her employment, volunteering and personal experience, she has an appreciation of how poverty, status, trauma and personal recovery impacts someone's access to services in the city. She is an active volunteer through her community league, a regular writer for the Alberta Filipino Journal and has had multiple speaking and writing engagements to share her experiences as an immigrant woman. Her hobbies include abstract art, blogging, board games and donating plasma at Canadian Blood Services.

Isabell Hubert Lyall (Vice Chair)

Appointed May 1, 2017
Isabell is a PhD Candidate at the University of Alberta, where she does experimental research to understand how aspects like an individual’s personality and political leanings, for example, influence their automatic language comprehension processes. Since moving to Edmonton in 2014, Isabell has been commuting by public transit, and by walking and cycling. She is passionate about making public transit and human-powered forms of transportation an attractive and preferred choice for Edmontonians. Whether for work-related or leisure travel, Isabell makes a point of using the local public transit system to get around, which has given her insight into transit in various cities across three continents. In her spare time, she enjoys urban and landscape photography, playing board games with friends, and re-watching The Office.

Jarret Esslinger

Appointed May 1, 2019
Jarret is a born and raised Albertan and has lived in Edmonton since 2010. He has a Bachelor of Management degree from the University of Lethbridge and his career has largely been focused on the climate change/environmental sustainability sector in addition to work with Indigenous communities. He has previously worked at the municipal and provincial government levels which has provided him with a broad perspective on the issues and policies relating to public transit in Edmonton. Jarret is an avid daily user of the Edmonton Transit Service and believes that an expansive, barrier-free yet cost-efficient transit system is paramount to the success of Edmonton’s future. He is greatly interested in regional transit systems, the continuing development of the Valley Line LRT project and the future implementation of smart technologies within Edmonton’s transit system.

Philip Reid

Appointed May 1, 2016
Phil Reid has been an Edmonton resident since 2013. He has previously lived in four different provinces across Canada, and has been active in those communities. He has a college and university educational background in emergency management. He has been involved in emergency services at the Federal, Provincial and Municipal levels of government, and currently works for the Alberta Wildfire Management Branch with the Alberta Government. He has extensive experience working on high-level issues and initiatives, acting as a group, committee, board or association member in varying capacities with large-scale implications. Phil is passionate about Edmonton, its development, and overall success as a community. His belief is, for Edmonton’s growth to remain stimulated, an efficient, effective and convenient transit system is one of the main key elements.  

William Agbakoba

Appointed May 1, 2019
William is a Management Consultant who located to Edmonton in 2010 from the USA, where he worked and obtained an MBA from Case Western University. Originally from West Africa, he is an avid public transit user, and has continuously observed the opportunities and challenges which abound in metropolitan transit systems on his trips to other countries. William’s core areas of expertise are in business strategy and process re-engineering, which has led him to work on several transformational projects. With diplomas in Innovation, Organizational Change and Human Resource management, he hopes to leverage his professional and educational experiences to help position the Edmonton Transit system in line with global standards and provide unique rider experiences to Edmonton’s citizens.


Council Advisor

Name of Appointee First Appointed Term
Councillor Andrew Knack Apr 17/18 (Remainder of) 2017-2021 Council Term

Citizen Members

Name of Appointees First Appointed Term Expiry Date
Bryan Shepherd May 01/19 April 30/21
Charles Kelly  (Chair)  May 01/16 April 30/21
Giselle General May 01/18 April 30/21
Isabell Hubert-Lyall  (Vice-Chair) May 01/17 April 30/21
Jarret Esslinger May 01/19 April 30/21
J. Philip Reid May 01/16 April 30/21
Nwachukwu (William) Agbakoba  May 01/19 April 30/21

Member Biographies
Additional information on current ETSAB members.

Annual Work Plan

Listing important items such as general meetings, special meetings and other events.

2020 - 2021 Work Plan

2019 - 2020 Work Plan

For More Information



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